Experts’ views
The Purity Beauty Movement
Glendean Rehvan - In-Trend
Cleanliness is everything - sterilisation, sanitation, germ-free, antibacterial and disinfection is at the forefront of everyone’s...
How the evolution of fern perfumes helps understanding new masculinity codes
Pierre-Constantin Guéros
Since the 1950s, the status and image of men have gradually changed. May 68 and the liberation of morals challenged the traditional...
China: An overview on new regulations
Angelita Hu - ChemLinked
If nothing else, 2020 is proving to be a big year for cosmetics regulations in China with the highly anticipated Cosmetic Supervision...
How to launch an "Inclusion and Diversity" programme in ten steps
Virginie Bapaume
Cosmetics brands can no longer move forward without a real action plan focused on inclusion and diversity. Instead of acting...
What’s the future of independent beauty brands?
Sam Dover
In the wake of the confirmation by Spanish fashion and fragrances group Puig that it is set to acquire a majority stake in the UK-based...
China to regulate live streaming e-commerce
Angelita Hu - ChemLinked
China will implement new non-mandatory group standards to help regulate live streaming e-commerce. Two new texts intend to clarify...
Olfactory reformulation a delicate exercise
Suzy Le Helley
Are the great classics of perfumery the ones that are said to stand the test of time? Faced with the European legislation banning the...
China cosmetic regulatory framework to be overhauled
Angelita Hu - ChemLinked
Currently, in China, the fundamental regulation guiding the cosmetic sector is the outdated Cosmetics Hygiene Supervision Regulations...
Radical reinvention : Disrupting the next decade of beauty
Cosmetics Inspiration & Creation
Beauty is an ever-changing industry. Yet some changes make more of an impact than others. The more society changes, the more these...
How can brands stand out in the busy celebrity beauty space?
Rosalia Di Gesu
A 2019 influx of yet more celebrity beauty brands, hot on the trail of success stories such as Rihanna’s Fenty Beauty, is reflective of...